In today's business world, a seismic shift is needed from the traditional profit-first models to a more holistic, team-centric approach. At AR.VO, we are at the forefront of this change, advocating for a system where our team's welfare and development take precedence.
The Outdated Profit-First Model
Traditional business models, as critiqued by authors like Naomi Klein in "The Shock Doctrine," often prioritize products and profits above all else, resulting in a narrow beneficiary range and contributing to the uglier aspects of capitalist democracies. This approach can stifle innovation, limit stakeholder engagement, and lead to societal disparities. The ugly Mask of Mr. Musk playing on the controversies of public opinions in his only desire for benefits for himself and some limited group of people around in a way resembles what we have with Putin's clique. Isn't that because they are similar societal creatures?
Team-First for a Failure-Proof Future:
In a landscape where many startups falter, our focus on the team's well-being and aspirations makes us stand out. By prioritizing what matters most to our team, we ensure a strong, committed foundation for our company. This approach resonates with the principles outlined by Simon Sinek in "Start With Why," where the importance of an inspired and aligned team is key to lasting success.
Expanding 'Team'
At AR.VO, our definition of 'team' extends beyond our immediate employees. It includes our investors, suppliers, customers, and consumers - everyone who plays a part in our journey. This inclusive approach, as advocated by John Elkington in his concept of the 'Triple Bottom Line,' enables us to forge stronger, value-based relationships that go beyond transactional interactions.
Uniting Around Core Values:
By upscaling our approach, we unite diverse groups around the core values that AR.VO represents. We are not just a company; we are a microcosm of society, reflecting a broader set of interactions and values. Our name, AR.VO, meaning 'Value,' symbolizes this ethos. We're building a community grounded in mutual respect, shared goals, and a commitment to sustainable success.
From Profit to People: A New Era of Business:
Our vision aligns with thinkers like Umair Haque, author of "Betterness: Economics for Humans," who advocates for a paradigm shift towards more humane and equitable business practices. By focusing first on our team’s well-being and growth, we're not just enhancing our workplace but also contributing to the broader society. This echoes the principles of the ancient Greek model of democracy, where the community's welfare was paramount.
Value-Driven Future
'Value' is more than our name; it's our mission. We're not just building a company; we're cultivating a community where everyone, from our team to our consumers, is part of a larger, value-driven journey. Together, let’s not just chase success; let’s redefine it.